Sample Course Content
Coni offers customised workshops on topics related to communication, personal branding and image.
In a typical personal branding or ‘Dress to Impress’ workshop, participants come away able to:
- Understand how first impressions are formed and their importance
- Know the Five Facets of Personal Branding and how to improve the first impressions they’re making
- Increase their awareness of personal blind spots that may be hindering their professional progress
- Learn how to be perceived as more friendly, approachable, competent, trustworthy, and intelligent to embody your company brand
- Explain how having a professional appearance can boost the chance for workplace success and how not having one can lead to disaster
. - Understand the difference between appropriate and inappropriate business attire.
- Know the components of traditional business dress for men and women.
- Define “business casual” dress as the term applies to their workplace.
- Know their individual body shapes for the purpose of selecting clothes and accessories that are flattering as well as professional.
- Distinguish crucial grooming considerations that are part of a professional presence.
- Recognize the role of accessories in maintaining a professional appearance.
- Appreciate behaviors beyond clothing choices that contribute to a positive business image including body language, vocal tones, and personal habits.
- Locate resources for shopping and services.
- Develop a personal action plan to improve their professional image.
- Dress for Success Programme Topics
In a typical personal branding or ‘Dress to Impress’ workshop, participants come away able to:
- Understand how first impressions are formed and their importance
- Know the Five Facets of Personal Branding and how to improve the first impressions they’re making
- Increase their awareness of personal blind spots that may be hindering their professional progress
- Learn how to be perceived as more friendly, approachable, competent, trustworthy, and intelligent to embody your company brand
- Explain how having a professional appearance can boost the chance for workplace success and how not having one can lead to disaster
. - Understand the difference between appropriate and inappropriate business attire.
- Know the components of traditional business dress for men and women.
- Define “business casual” dress as the term applies to their workplace.
- Know their individual body shapes for the purpose of selecting clothes and accessories that are flattering as well as professional.
- Distinguish crucial grooming considerations that are part of a professional presence.
- Recognize the role of accessories in maintaining a professional appearance.
- Appreciate behaviors beyond clothing choices that contribute to a positive business image including body language, vocal tones, and personal habits.
- Locate resources for shopping and services.
- Develop a personal action plan to improve their professional image.
- Dress for Success Programme Topics
Depending on your organisation’s needs, Coni can emphasize or include the following:
Brand You
In this introductory discussion, participants will discover the benefits of presenting themselves professionally in the workplace and the consequences of not making this a priority. Regardless of ability, work ethic, sense of responsibility, and productivity, people are most readily judged by the image we present to others because this is what others first see.
What to Wear: Appropriate Work Attire
Most organizations have basic dress standards for their employees and spell out the policies in handbooks or other written documents. Coni demonstrates how what might be perfectly acceptable in one work setting would not be appropriate in another. Additionally, participants will see how under the umbrella term of “appropriate attire” there are multiple interpretations.
With many businesses adopting the practice of having a designated dress-down Friday or week of relaxed clothing standards, there are benefits as well as problems associated with this change. In this portion of the training, participants will learn both the pluses and minuses of casual appearance in the workplace through interactive exercises and group discussions. They will also understand that “casual” is not synonymous with “careless.”
Dress to Impress
Coni helps participants assess their shapes, sizes, and physical features to select clothing and accessories that are professional and attractive. Participants learn how to choose styles, fabrics, and colors that are flattering individually and are appropriate for the workplace.
Deal-Breaking Grooming Goofs
There are often-overlooked details that destroy an otherwise professional image. Coni has an engaging, entertaining way of bringing up these hard-to-discuss topics. From keeping hands and nails in perfect shape to maintaining hair styles that are flattering, they will be reminded that even small slips in personal grooming routines can have devastating consequences.
Accessorizing Like a Pro
Even if an outfit is perfect in size, cut, and color, nothing can ruin the overall effect faster than scuffed shoes, pantyhose with runs, cheap briefcases, or backpacks left over from school days. In this portion of the program, Coni explains the small image busters that will keep them from having a professional presence and know how to pick accessories that will last and still be in style years after they are purchased.
Putting the Finishing Touches on a Professional Image
Body language, voice, and specific habits can enhance or detract from their overall professional presence. Coni explains how posture, arm placement, hand gestures, and eye contact can go a long way toward enhancing appearance and establishing credibility and authority.
The end result: to help your team understand why having a professional presence is important to their success and brings your company brand to life. They will be able to identify appropriate and inappropriate attire for their positions and for their workplaces. They will understand the meaning of “traditional” business attire and the limitations of the term “business casual.” They will also be aware of grooming details, speech and movement behaviors, and personal habits that can improve their image immediately.
Brand You
In this introductory discussion, participants will discover the benefits of presenting themselves professionally in the workplace and the consequences of not making this a priority. Regardless of ability, work ethic, sense of responsibility, and productivity, people are most readily judged by the image we present to others because this is what others first see.
What to Wear: Appropriate Work Attire
Most organizations have basic dress standards for their employees and spell out the policies in handbooks or other written documents. Coni demonstrates how what might be perfectly acceptable in one work setting would not be appropriate in another. Additionally, participants will see how under the umbrella term of “appropriate attire” there are multiple interpretations.
With many businesses adopting the practice of having a designated dress-down Friday or week of relaxed clothing standards, there are benefits as well as problems associated with this change. In this portion of the training, participants will learn both the pluses and minuses of casual appearance in the workplace through interactive exercises and group discussions. They will also understand that “casual” is not synonymous with “careless.”
Dress to Impress
Coni helps participants assess their shapes, sizes, and physical features to select clothing and accessories that are professional and attractive. Participants learn how to choose styles, fabrics, and colors that are flattering individually and are appropriate for the workplace.
Deal-Breaking Grooming Goofs
There are often-overlooked details that destroy an otherwise professional image. Coni has an engaging, entertaining way of bringing up these hard-to-discuss topics. From keeping hands and nails in perfect shape to maintaining hair styles that are flattering, they will be reminded that even small slips in personal grooming routines can have devastating consequences.
Accessorizing Like a Pro
Even if an outfit is perfect in size, cut, and color, nothing can ruin the overall effect faster than scuffed shoes, pantyhose with runs, cheap briefcases, or backpacks left over from school days. In this portion of the program, Coni explains the small image busters that will keep them from having a professional presence and know how to pick accessories that will last and still be in style years after they are purchased.
Putting the Finishing Touches on a Professional Image
Body language, voice, and specific habits can enhance or detract from their overall professional presence. Coni explains how posture, arm placement, hand gestures, and eye contact can go a long way toward enhancing appearance and establishing credibility and authority.
The end result: to help your team understand why having a professional presence is important to their success and brings your company brand to life. They will be able to identify appropriate and inappropriate attire for their positions and for their workplaces. They will understand the meaning of “traditional” business attire and the limitations of the term “business casual.” They will also be aware of grooming details, speech and movement behaviors, and personal habits that can improve their image immediately.